Capabilities to Develop and Launch Powerful New Products and Services

Managers routinely under value and under price new offerings.  These training programs and tools will help you avoid these costly mistakes. Learn the skills and develop the insights to leverage the market and financial power of innovation.

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Value Pricing Level 1 - New Offerings
Value Pricing Level 2 - Complex B2B Offerings
Outcome Driven, Online or Onsite Action Learning

Valuing & Pricing New Offerings

From Conception to Implementation

This Online Mini-Course provides a broad, process based perspective on how to integrate value pricing practices into your development and launch.

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Test Your Skills in

The SABRE Challenge

Are you down for the challenge?  Compete Online against Wharton MBAs in a virtual new product launch and see what happens.  We'll even give you a second shot if you blow it the first time!

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Quantify Value and Willingness to Pay

Complexity is your enemy.  Any fool can make something complicated.  It is hard to make something simple with a 94.7% success rate.  Quantify ...

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Value Pricing Level 2 and Action Learning Programs

Value Pricing Level 2 - Complex B2B Offering Design and Pricing Strategy

This Online Course addresses the unique challenges of designing complex offerings, comprising multiple products and services, with extended sales cycles, usually  targeted to medium to large firms.

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Valuing and Pricing New Offerings - 2 Day Workshop

This action learning program may be delivered Onsite or Online, and is tailored to your needs.  The primary deliverable is an action plan for implementing a value based pricing approach for your planned new offering.

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16 Week - New Offering Design and Planning Initiative

Want more hands-on direction?  Let our team transform your initiative with a tailored, directed work process that provides frameworks, tools and expert guidance to produce a market oriented offering design and pricing strategy.

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